The Hotel Manager of Tomorrow

When coaching hotel managers or owners today, we notice a big shift in the skills they need to have if they want to continue to make a difference tomorrow. This is because the industry is changing faster than ever. 

For the hotel manager, there is an ever-increasing tension between 'guest and profit expectation' where personalised service and profitability often look right at each other. The technology wave now promises a lot of ready-made solutions to today's challenges. But does it and how does that translate into the renewed role of the manager? 

If we want to transform successfully, we best consider the following skills: 

Innovative and adaptive: the manager is a pioneer in embracing and implementing innovative and technological solutions. With the aim of optimising the guest experience and operational efficiency and finding solutions in this rapidly changing environment. 

Networker and community expert: as a central connector and the face of the hotel, the manager is fully committed to cultivating valuable relationships with suppliers, partners and the wider community, resulting in synergistic collaborations and new business opportunities. The manager preferably also actively participates himself in various local associations that align with the interests of the hotel and his own stakeholders.

Conductor of authentic hospitality: the hotel manager knows how to create a unique atmosphere of authenticity and warmth beyond learned standards. The manager acts as an inspirer and role model for the staff, setting the rhythm and tone of service like a true conductor, making guests feel genuinely welcome and appreciated.

Inspiring people manager: as a dedicated and inspiring leader, the hotel manager understands that the hotel's success depends on the well-being and motivation of the team. By fostering a culture of respect, empowerment and continuous growth, the hotel manager fosters a working environment where every employee performs at their best.

Eventmaster: passively waiting for business is old school. The new manager is responsible for revenue himself by setting up and implementing his own events. Hospitality companies that make the difference are those that have their own programme of membership nights, charity dinners, business club lunches, workshops, sports activities, ... 

Inspirer in guest experience: with a keen eye for detail and an unwavering commitment to excellence, the hotel manager strives to provide every guest with an unforgettable experience that exceeds their expectations and motivates them to return. The manager is primarily on the front line, retreating as little as possible into the 'back of house', which can in fact be almost entirely and extensively automated. 

With this unique mix of skills, the hotel manager of tomorrow will not only exceed current expectations, but also actively shape the future of this exciting industry itself.

Cédric Decaestecker
Inspirer, coach & consultant at Blooming Hospitality